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Extended Reach 2017-07-21T09:48:24+00:00

Project Description

Extended Reach

Extend the reach of your brand: Reach a highly-targeted audience with the digital marketing tools of The Post and Courier.

Enhance your mobile presence with ads running throughout our extended network of premium brand mobile websites.

Create custom audiences with pinpoint accuracy.

Optimize in real-time for maximum effectiveness.

Expand audiences instantly with precision at scale.

Understand audience behavior with elemental insights.

We deliver targeted impressions and get the most value from your display and mobile advertising using:

SITE RETARGETING:

People who know you

Users will visit your website, however, unfortunately 97% of those visitors will leave without taking action. We show them your ad as they browse the internet and remind them of your brand and invite them to come back when they are ready to buy!

SEARCH TARGETING:

People searching for your products and services

As users perform searches across the web, we collect data associated with those searches. Based on the keywords they have searched, we show your ad to those who have per-formed searches relevant to your products and services.

MOBILE TARGETING

People using mobile websites and apps.

Reach your audience where they are the most — on the go and on their phones! Target potential consumers based on where they are, who they are or what they’re searching for. We show your ads within apps and websites across all devices. Reach your customers when they need it most.

CONTEXTUAL TARGETING:

People viewing content relevant to what you offer

As users browse the web, consuming content, we collect data associated with that content. Based on the keywords and/or the categories of the content, we show your ad to those who are reading about topics relevant to your products and services across all platforms.

FACEBOOK EXCHANGE:

People on Facebook who have visited your site

Reach people on Facebook based on specific actions they’ve taken online, like visiting your site. Facebook Exchange helps you reach people who have expressed an interest through their online behavior so you can reach them with a similar kind of product or service.

It’s Time to Go Digital- Contact Us Today!

Contact P&C!